Strategic Marketing Management Of Mac Cosmetics †Free Samples

Question: Examine about the Strategic Marketing Management Of Mac Cosmetics. Answer: Presentation Macintosh beauty care products is one of the well eminent beautifiers brands on the planet known for its quality and restrictive items. It is headquartered in New York and is by and by exchanging with 75 nations on the planet. The organization is ceaselessly engaged with advancement and new item improvement with its huge number of cosmetics and specialists working under them. These specialists assume an extraordinary job in growing new beautifying agents and items step by step and help the brand is building solid picture before their clients (MAC Cosmetics 2017). The paper examines the current organization situation with respect to its development and brand esteem building. It further shows the key administration of the organization that prompts its prosperity, for example, their items, selling focuses, developments and upper hand over other corrective brands. Current situation with the organization The most well known picture taker and cosmetologist Frank Toskan and Frank Angelo saw the presentation of the most eminent restorative brand MAC in Toronto. The items were first evolved in the kitchen and were straightforwardly sold by tem in their salon. Before long the beautifiers picked up acknowledgment by the word from mouth technique and the items was presented with a brand name called MAC beautifying agents in 1984. Up to that point the brand developed its essence like a breeze by offering a wide range of expert cosmetics going from striking look to glitzy style cosmetics (MAC Cosmetics 2017). From that point forward the organization has been developing into a special brand working with top cosmetics craftsmen of the world and notable VIPs. Today the brand is working in 1000 outlets all inclusive. The brand has likewise set a one of a kind picture by offering marriage cosmetics meetings and administration to the ladies and free in-store demo administration. Brand esteem is one of the most significant factor to be seen so as to see the quality and interest for the brand (Sinclair, and Keller 2017). The outsider pays the cash to the brand for permitting the offer of their items. Macintosh Cosmetics has seen a brand estimation of $1.80 billion in the year 2016 (Kim and Kim 2017). This shows the organization has additionally gotten a development in its image an incentive from $1.3 billion in 2013.The brand is likewise positioned under the main twenty beauty care products brand of the world in 2016. These components make it obvious that the brand is expanding and growing persistently to make their quality in the beauty care products advertise. A MAC corrective is one of the most significant divisions of Estee Lauder with a brand estimation of $6.3 billion. The brand contributes a huge part in the all out offer of Estee Lauder. Notwithstanding this the worldwide cosmetics showcase is likewise becoming throughout the years from 3.8% in 2013 to 4% in 2016 (Statista 2017). To stay up with this MAC corrective is additionally encountering a constant increment that is clear from its expansion in brand esteem. The organization has been becoming consistently throughout the year since it has started its activity with new cosmetics run for all age gathering and genders and through its social help through VIVA GLAM battle. This development activity is absolutely by the endeavors set up by the clients, put forth up experts and the companys self attempt (MAC Cosmetics 2017). Understanding into key administration of MAC beautifying agents The key administration plan of the brand assists with seeing the general activity taken by the organization to assist it with becoming throughout the years and assess their income age (Chernev 2014). Item advertise speculation system Items are the most crucialsuccess factor of any brand. It is through the scope of items that the organization offers to its clients that it can battle rivalry. Macintosh also has a wide scope of the beautifiers for fulfilling each need of the clients. Macintosh offers 300+ items to its client that is phenomenal in its look and finish (MAC Pro 2017). Craftsmen create items. The items offered by the organization are ideal to the style of each client for what it's worth in wide assortments and hues. The items work by the MAC follows the strategy of uniqueness that is serving all age gathering and all genders. It follows a strategic the day it presented that is All Ages, All races, all genders. This makes the substance spread a wide market spread and enormous client base absent a lot of division. The items assortments that the organization produces are cosmetics, preliminary and skincare, brush set, scent and gift vouchers. Every one of these items are accessible in numerous types and sh ading fitting the skin needs of each client. Organization offer Quality is another significant factor for the organization to get by in this quickly developing restorative industry (Osterwalder et. al. 2014). Along these lines, MAC is constantly engaged at offering great items to its clients created by famous craftsmen and experts utilizing best of things. The results of MAC are creature tried and are for the most part oil free and comprised of regular components. This makes it liberated from a wide range of destructive materials. The organization additionally follow eco well disposed item improvement (MAC Cosmetics 2017). This sort of item improvement adds to the estimation of the brand. These items are offered by the brand through different selling focuses, for example, brand claimed outlets, web based selling through their official site and through franchisee sources. This encourages the brand to spread its items for selling at all sources. Further, the brand additionally takes up creative procedure to stand apart of other restorative substances, for example, it offers 50 new items consistently fitting all skin pigmentation. It additionally runs a social work program which is exceptional than other non-sedate item selling organizations. It likewise began offering free cosmetics demo in organization possessed stores with earlier arrangements. The wedding meeting and demo meetings make the brand stick out of others. Nonetheless, the brand focuses on the specialty advertise portion making items for all age gathering. Key resources and the competency The brand claims numerous advantages as its client, their items, the cosmetics craftsmen and experts and the VIPs that showcase for the brand that adds to its image value (Christodoulides, Cadogan, and Veloutsou 2015). The advantages of the organization are its apparatus to progressions development and nearness in the market. Further the brand likewise hold competency over different brands with a portion of its one of a kind possessions (West, Ford, and Ibrahim 2015). The oil free and all skin pigmentation type items offered are profoundly not quite the same as other market rulers. Besides, the social work program the brand runs isn't finished by any beautifying agents brand. This encourages the individuals inspired to purchase the item for a reason. It likewise holds competency through the kind of limited time procedure its follows, for example, word-for mouth, social battle through VIVA GLAM, in store selling and the let loose make meeting given by the craftsmen. This shows the org anization likewise holds solid aptitudes in appending with its clients and knows the correct worth they play for the brand. Practical Strategies and Programs Brand building is the basic factor for the organization for what it's worth through that brand name it is known to its clients. Along these lines, it is significant that it appear as a most important brand with regards to beautifying agents. To do this the organization follows different sorts ofmarketing correspondence technique, for example, in store cosmetics meetings, online survey facility(MAC 2017). This causes the brand to speak with the clients and their needs. Likewise, the brand can change their items and administrations to suit the need of each one. The stores of the brand are made accessible to numerous global nations, for example, Asia Pacific, Europe, Middle East and Africa. The brand additionally has their online locales accessible for these areas. This causes the organization to disperse their items through both on the web and physical stores. End From the above investigation, it very well may be presumed that the brand has been fruitful in its tasks due to the procedures it has followed. The individual touch to its special procedure and the wellsprings of selling worldwide has helped the organization gain part f acknowledgment for its image. This has helped the organization to develop throughout the years and making a spot in the main 20 beautifying agents brand of the world. References Chernev, A., 2014. Vital showcasing the executives. Cerebellum Press. Christodoulides, G., Cadogan, J.W. what's more, Veloutsou, C., 2015. Customer based brand value estimation: exercises gained from a global study.International Marketing Review,32(3/4), pp.307-328. Kim, G. what's more, Kim, G. (2017).L'Oreal Paris Ranked World's Most Valuable Beauty Brand. [online] Fashionista. Accessible at: https://fashionista.com/2016/05/most-significant beauty care products brand [Accessed 7 Aug. 2017]. Macintosh Cosmetics - Official Site. (2017).Our Story. [online] Available at: https://www.maccosmetics.com/our-story [Accessed 7 Aug. 2017]. Macintosh Pro. (2017).Product data. [online] Available at: https://www.maccosmetics.com/macpro/cms/utilitarian/customerservice_product.tmpl[Accessed 7 Aug. 2017]. Macintosh. (2017).Makeup administrations. [online] Available at: https://www.maccosmetics.com/book-arrangement landing[Accessed 7 Aug. 2017]. Osterwalder, A., Pigneur, Y., Bernarda, G. also, Smith, A., 2014.Value recommendation structure: How to make items and administrations clients need. John Wiley Sons. Sinclair, R. what's more, Keller, K.L., 2017. Brand esteem, bookkeeping norms, and mergers and acquisitions:The Moribund Effect.Journal of Brand Management,24(2), pp.178-192. Statista. (2017).Annual development of the worldwide beautifying agents showcase from 2004 to 2016* [online] Available at: https://www.statista.com/insights/297070/development pace of-the-worldwide beauty care products advertise/[Accessed 7 Aug. 2017]. West, D.C., Ford, J. what's more, Ibrahim, E., 2015.Strategic promoting: making upper hand. Oxford University Press.

100 Years Of Solitude Essays - One Hundred Years Of Solitude

100 Years Of Solitude 100 Years of Solitude Similarly as Edmund Spenser trusts in ?the ever-spinning wheel of Change; that which every human thing doth influence,? so too does Gabriel Garc?a M?rquez. In One Hundred Long periods of Solitude, Colonel Aureliano Buend?a encounters life and the progressions which go with it. Spenser sees human life as a consistent change starting with one phase then onto the next. The change might be either positive or negative; yet one thing is sure, change is unavoidable. Colonel Buend?a is a unique character who changes from a hopeful chief into an progressively critical and degenerate man. Around an amazing finish, he disengages himself from the remainder of the world. In the start of Aureliano's profession, he is an optimistic pioneer who is regarded by his friends. He drives an uprising of ?twenty-one men younger than thirty, outfitted with table blades and honed instruments? against the Conservatives possessing Macondo. He adamently can't help contradicting their type of government and starts the change development drove by the anticlerical and vote based bourgeoisie. After the Liberal triumph, Aureltio becomes ?Colonel Aureliano Buend?a.? Aureliano's administration matches his dad's initiative of these youngsters' dads who helped him found the town of Macondo. Likewise, Aureliano orders regard from his subordinates and has gigantic control over other men also. In the wake of being caught by the foe, Aureliano isn't executed in light of the fact that the Preservationist terminating crew is quite glad to switch sides and tail him into the Liberal armed force. Colonel Aureliano has all the earmarks of being unfading and pervasive, returning triumphant, enduring various death endeavors, and proceeding to hold the steadfastness of his companions. At the point when his companion in-arms and most seasoned companion, Colonel Gerineldo M?rquez, proposes union with Aureliano's sister, Amaranta strongly dismisses him in light of the fact that ?[Gerineldo] adores Aureliano so much [he] needs to wed [her] in light of the fact that [he] can't wed [Aureliano].? The Colonel has incredible devotion and fondness from those underneath him. Be that as it may, as Aureliano's mentalities change, he loses their adoration and regard. In the wake of taking on numerous conflicts, Aureliano turns out to be progressively pessimistic and degenerate. He comes to comprehend his own considerations by working out his encounters in section. In this way, he goes to the horrible acknowledgment that ?[he] is battling for pride.? With respect to what Gerineldo calls the ?Great Liberal gathering,? Aureliano pronounces that it ?doesn't mean anything to anyone? since the main contrast between the Liberals and the Preservationists is the various hours that each gathering goes to mass. More awful, he decides that his courageous battle has just been another Latin American strategic maneuver. Moreover, Aureliano is a rat. He is handily convinced to quit any pretense of everything that he has picked up for the Liberal reason: land change, anticlericalism, and the ?desire for uniformity of rights among normal and real youngsters? for cash from the Conservatives. The fighting is pointless and has made him ?spoil alive.? Force has held the Colonel, contorting his optimism and his qualities from his previous days, when he thought it imperative to redistribute lands and ensure non military personnel lives. Similarly, he arranges Gerineldo M?rquez executed on account of a unimportant issue. He at that point goes through the late evening attempting to break ?the hard shell of his isolation? so as to recuperate some sympathy for other people. What results, however, isn't love, however another explosion of pride and force. He chooses to end the common war forcibly rather than exchange. Aureliano's negativity and debased perspective on the world lead to the last heartbreaking phase of his life. In the last piece of his life, the once sublime Colonel Aureliano Buend?a confines himself from his general surroundings. He doesn't have the ability to adore, and the reality that he has engaged in sexual relations with endless ladies, while never learning their names or even trusting that sunlight will see their faces, demonstrates his failure to encounter genuine romance. He has fathered seventeen ?offspring all things considered, all hues, however all guys and all with a look of isolation that left no uncertainty with respect to the relationship.? His lack of interest to his environmental factors and conditions lead to his dejection. Like his dad before him, the Colonel starts to lose contact with the world. He arrives at the outrageous of self-segregation when he arranges a chalk hover drawn around him and won't let anybody, even his mom, come nearer than two meters. The vanity and urgency of his isolation is appeared by his disappointed self destruction endeavor. After the Conservative triumph, he attempts to execute himself by pointing the weapon to his chest. In any case, the shot misses all his imperative organs. For the

Literature Review on two topics (2000 words) Essay

Writing Review on two points (2000 words) - Essay Example Along these lines, this writing survey talks about methodologies relating to dangers evaluations in ventures. Various researchers have analyzed different techniques for evaluating dangers in ventures. Thusly, the subject of techniques for chance evaluation is first rate. The creators chose by this examination present basic distribution that can assist one with clarifying the subject of hazard evaluation extensively. Hazard for all intents and purposes alludes to the chance of misfortune, detriment, decimation or injury that may go with a task. Hazard appraisal involves distinguishing a subjective and quantitative expense of dangers related with the circumstance. The quantitative angle looks at the size of the plausible misfortune and the odds that the hazard will happen. Hazard evaluation ought to be a developing and learning practice, fit for acclimating to novel and dynamic requests of the undertaking. As indicated by McManus (2004), a perfect hazard the board plan should utilize strategic strategies, techniques and devices successful for anticipating every plausible hazard precisely. In a perfect world, considers contend that the hazard the board alludes to an idea of distinguishing hazard, looking at the hazard and layout arrangements or approaches for helping the hazard. Ammar, Kayis and Amornsawadwatana (2012) express that chance appraisals approach ought to include breaking down the encounters of effective tasks and drawing in solid experts and examiners in the field. Techniques for investigating dangers fluctuate with the enterprises and the reason for the evaluation. An examination may have a budgetary reason, ecological or solid effects reason. Studies have recognized various techniques for evaluating dangers. Hazard appraisal strategies can be gathered into three general classes: the subjective, semi-quantitative, and quantitative (McManus 2004, p. 23). As per Wysocki (2012), subjective appraisals empower one to distinguish consents of need and order one that requests straightforward and fast assessment. The strategy is relevant regularly in circumstances

Community Education Officer and Inclusion - 1912 Words

In order to understand the principles of inclusion and organisational structures which are in place within different professional contexts, it is important to expand on personal understanding of a variety of reflective learning models, as well as increasing awareness of inclusion and the diverse range of values which are contained within different ideologies of inclusive practices. Reflection on personal understanding of professional contexts and the variety of personal attributes which are required in order to develop and deliver to service users is equally important. Personal knowledge as well as being mindful of factors which can be further developed or improved upon will enable successful awareness of any primary issues of professional†¦show more content†¦To conclude our learning, from the reflections we have made individually, we should keep these in mind within future forms of professional practice, for example, when we attend an interview in later life. Finally, usin g active experimentation in order to plan for the future and, in effect, practice our reflections and what we have learnt from them to successfully better ourselves professionally (Davies, C, unknown) The role of a Community Education Officer involves encouraging â€Å"educational and developmental activities to all members of the community, regardless of age.† AGCAS (2012). There are a variety of professional attributes which are required in order to qualify for this occupation and perform within the role to the best of ones personal ability, and, as with all occupations there will be aspects of the job in which, as a professional you can use to reflect and improve upon in the future. These professional attributes â€Å"are key skills that employers want to see in applicants...† Holmes (2009), Within this role, some of the professional attributes required include the ability to; provide empathy when required, organise your workload effectively, use multi-agency workin g in order to research, be supportive of the service user’s various needs, encourage learning whenever and wherever possible, work successfully alongside others in a team, as well as making sure thatShow MoreRelatedMajor Events During Colonization Of The First Two Years After Chartering State University1641 Words   |  7 Pagescolonization, for the first two years after chartering and in five to ten years: †¢ Membership goals (recruitment numbers, GPA) †¢ Community interaction and service projects †¢ Campus involvement goals †¢ Programming initiatives (educational/cultural/faculty) †¢ Chapter and alumni board finances †¢ Fundraising efforts †¢ Impact on Greek and Austin Peay State University communities Kappa Kappa Gamma colonies are held to the same expectations and standards as our chapters. 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The Trial Scene in The Merchant of Venice Essay - 1010 Words

The Trial Scene in The Merchant of Venice Written between 1596 and 1598 The Merchant of Venice is not one of the most performed plays written by William Shakespeare. The play is classed as one of the sixteen comedy plays and most productions often use modern times and dress. It was performed in front of an audience who were not very well educated but the issues being raised in the play would have been understood. A modern day audience would be less sympathetic than the audience of that period towards the Jew, Shylock. Venice is the setting of the play; a nation that was not ruled by a King or Queen, The city was also the trading centre of the world but at the end of the 16th century was†¦show more content†¦This bond between Shylock and Antonio is the reason for the court scene in Act 4 Scene 1, the dramatic climax of the play. Although it is not the final scene, it is the finale of the The Merchant of Venice where all the perplexing sub-plots and main storyline are pulled together to create an explosive ending. The tension created between Shylock and Antonio is one of the reasons Act 4 Scene 1 is so dramatically effective. At the very beginning of this scene in the play directed by , Shylock is standing and Antonio is seated. This gives the impression that Shylock is the one on trial when in fact it is Antonio. ====================================================================== To suffer with a quietness of spirit -------------------------------------- (Continued on the next page) Poor merchants flesh, Strong emotive language is used to emphasise this point. As well as the stress caused from the trial, Antonios greatest source of wealth, his ships are reported to have Not come home to be sunk, causing him a great deal of anxiety and meaning that he is not being able to pay the bond in time. 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By any definition, Portia is the protagonist of the play-- she exhibits the greatest change, the action of the play revolves around her, and she has the largest number of spoken lines. Given her importance to the play, how can the title, The Merchant of Venice, be reconciled? After all, Portia appears to be neither Venetian nor a merchant. While

A Comparison of Lord of the Flies by William Golding to...

A Comparison of Lord of the Flies by William Golding to Heart of Darkness by Joseph Conrad Works Cited Missing I compared the novel Lord of the Flies by William Golding to Heart of Darkness by Joseph Conrad. The novels contain a great deal in common and the similarities between these two novels begin with their authors. The personal experiences of both Golding and Conrad encouraged them to write their novels. William Golding was greatly†¦show more content†¦One instance where Jack struggles with the urge to abide by the rules of civilization and the urge to give into savagery is on page 31 where Ralph, Jack, and Simon find a pig caught in creepers and just as Jack draws his knife and raises his arm , his civilized instincts stop him and the pig gets away. When Jack is asked why he didnt kill the pig, it reads They knew very well why he hadnt: because of the enormity of the knife descending and cutting into living flesh; because of the unbearable blood. Also, Jacks promise that next time he will go for the kill foreshadows how he will let his savage instincts take over. Roger also demonstrates the theme of civilization versus savagery on page 62 when he is throwing stones at the littluns it reads, Roger gathered a handful of stones and began to throw them. Yet there was a space around Henry, perhaps six yards in diameter, into which he dare not throw. Here invisible yet strong, was the taboo of the old life. Round the squatting child was the protection of parents and school and policemen and the law. Rogers arm was conditioned by a civilization that knew nothing of him and was in ruins. Rogers civilizing instincts prevents him from hurting Henry with

Oedipus Rex

Oedipus Rex-Sophocles Essay JOCASTAMy lords look amazed to see your queen with wreaths and gifts of incense in her hands. I had a mind to visit the high shrines, for Oedipus is nervous, alarmed with various terrors. He will not use his past experience, like a man of sense, to judge the present need, but lends his ear to any croaker that argues. Since then my counsels dont have an advantage, I turn to thee, our help when we are in trouble, Apollo, Lord Lycean, and to you my prayers and pleas I bring. Ease us, lord, and cleanse us from this curse! For now we all are intimidated. Who see their helmsman confused in the storm. MESSENGER: My masters, tell me where the palace of Oedipus is; or better, wheres the king. CHORUSHere is the palace and he lives within it; this is his queen the mother of his children. MESSENGER: All happiness attend her and the house. Her marriage-bed and husband are both blessed. JOCASTA: My greetings to you, stranger; whose reasonable words deserve a like response. But tell me why have you comewhat do you need or what news do you have?MESSENGER: It is good for your husband and the royal house. JOCASTA: What is it? Whose messenger are you?MESSENGER: The Isthmian commons have resolved to make your husband kingat least that is what I heard. JOCASTA: What! Isnt aged Polybus still king?MESSENGER: No, regretfully; hes dead and in his grave. JOCASTA: What! The sire of Oedipus is dead?MESSENGER: If I dont speak the truth I may die. JOCASTA: Quick, maiden, Tell this news to my lord. The god-sent oracles, where are they now? This is the man whom Oedipus long turned away from, in dread to prove his murderer; and now he dies in natures course, not by Oedipus doings. OEDIPUS: My wife, my queen, Jocasta, why have you called me from my palace. JOCASTA: Listen to this man, and explain what happened to the oracles. OEDIPUS: Who is this man, and what is his news for me?JOCASTA: He comes from Corinth and his message is this: your father Polybus has passed away. OEDIPUS: What? Tell me in your own words. MESSENGER: There is no other way of saying this, the king is dead. OEDIPUS: By old age, or by sickness?MESSENGER: One touch will send an old man to his rest. OEDIPUS: It was sickness then?MESSENGER: Yes, and his age. OEDIPUS:Ah! why should one regard the Pythian hearth or birds that scream in the air? Did they not point at me saying I killed my father? but hes dead and in his grave, and here I am who never touched a sword; unless the longing for his absent son killed him and so I slew him in a sense. But, as they stand, the oracles are deaddust, ashes, nothing, dead as Polybus. JOCASTA: Did I not predict this long ago?OEDIPUS: You did: but I was misled by my fear. JOCASTA: Dont ever think of these things again. OEDIPUS: Can I not fear my mothers marriage bed. JOCASTA: Why should a mortal man, with no assured foreknowledge, be afraid? It is best if one lives a careless life through. Dont fear this marriage with your mother. How often does the chance that a man weds his mother! No reasonable man is troubled by this. OEDIPUS: I should have had full confidence, is not my mother alive; since she lives I still have to worry. JOCASTA: And yet thy sires death lights out darkness much. OEDIPUSMuch, but my fear is touching her who lives. MESSENGERWho may this woman be whom thus you fear?OEDIPUSMerope, stranger, wife of Polybus. .uc3bcdaefc6d71834394447051e18237c , .uc3bcdaefc6d71834394447051e18237c .postImageUrl , .uc3bcdaefc6d71834394447051e18237c .centered-text-area { min-height: 80px; position: relative; } .uc3bcdaefc6d71834394447051e18237c , .uc3bcdaefc6d71834394447051e18237c:hover , .uc3bcdaefc6d71834394447051e18237c:visited , .uc3bcdaefc6d71834394447051e18237c:active { border:0!important; } .uc3bcdaefc6d71834394447051e18237c .clearfix:after { content: ""; display: table; clear: both; } .uc3bcdaefc6d71834394447051e18237c { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uc3bcdaefc6d71834394447051e18237c:active , .uc3bcdaefc6d71834394447051e18237c:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uc3bcdaefc6d71834394447051e18237c .centered-text-area { width: 100%; position: relative ; } .uc3bcdaefc6d71834394447051e18237c .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uc3bcdaefc6d71834394447051e18237c .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uc3bcdaefc6d71834394447051e18237c .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uc3bcdaefc6d71834394447051e18237c:hover .ctaButton { background-color: #34495E!important; } .uc3bcdaefc6d71834394447051e18237c .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uc3bcdaefc6d71834394447051e18237c .uc3bcdaefc6d71834394447051e18237c-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uc3bcdaefc6d71834394447051e18237c:after { content: ""; display: block; clear: both; } READ: Old Civilizations EssayMESSENGERAnd what of her can cause you any fear?OEDIPUSA heaven-sent oracle of dread import. MESSENGERA mystery, or may a stranger hear it?OEDIPUSAye, tis no secret. Loxias once foretoldThat I should mate with mine own mother, and shedWith my own hands the blood of my own sire. Hence Corinth was for many a year to meA home distant; and I trove abroad,But missed the sweetest sight, my parents face. MESSENGERWas this the fear that exiled thee from home?OEDIPUSYea, and the dread of slaying my own sire. MESSENGERWhy, since I came to give thee pleasure, King,Have I not rid thee of this second fear?OEDIPUSWell, thou shalt have due guerdon for thy pains. MESSENGERWell, I confess what chiefly made me comeWas hope to profit by thy coming

Indigenous Organization and Activism in South America an Example of the Topic History Essays by

Indigenous Organization and Activism in South America by Expert Prolific writer | 21 Dec 2016 Introduction Indigenous peoples in South America have had a long history of struggle in terms of preserving their culture, ethnic identity land ownership and other rights which they are entitled to. The history of each of the indigenous groups and organizations have constantly tried to preserve their cultural identity amidst the policies of the State which tend to favor of commercialism, neglecting the distinct identity and needs of the indigenous peoples. Some administrations however, tried to integrate them while others simply ignored this fundamental right of being recognized by the society. This paper hopes to summarize the different experiences of Indigenous Peoples and the different policies that have been made to address the problem. The paper hopes to present its observation and reaction on the subject matter and issues presented. Need essay sample on "Indigenous Organization and Activism in South America" topic? We will write a custom essay sample specifically for you Proceed The Wauja Experience The Wauja or the indigenous peoples living in the Amazon, were said to have struggled over their land rights in South America (Ireland 3). According to Irelands article, they have encountered problems especially with the military governments aim to develop the region economically and to alleviate the overcrowding cities in Brazil (4). This development scheme however not only had ecological consequences but it has threatened the existence of the Wauja (4). The traditional territory in Xingu National Park was left out and became unprotected (5). The areas which were excluded were the fishing grounds, agricultural lands and the so-called Kamukuaka, a sacred cavern and ceremonial ground, was turned into cattle pasture (5). This has also led to economic loss for the Wauja since the area near Kamukuaka is the only source for certain essential raw materials including ceramic pigments, medicinal plants and shells used in trade (6). Poachers also entered the Wauja waters in boats filled with heavily armed men to take commercial quantities of fish for sale in Brazilian towns which posed not only physical danger but have also continued to deprive the Wauja of the fish to which the traditional Wauja economy depended on (7). The incident in early 1989, when the chief and the other elders were shot by the poachers and in June 1990 when the new village which they built were burned although claimed to be non-violent according to the Brazilian government, were the turning point for the Wauja (7). University Students Often Tell EssayLab writers: Who wants to write assignment for me? Essay writer professionals recommend: Find Your Helping Hand! Cheap Writing Services Write My Essay Online Reviews Pay For An Essay Cheap Essay Writing The Wauja asked the government to survey the land officially outside the park, in order to have it included in the park and thereby protected (7). Because of the officials excuse that the government lacked funds for such project, the Wauja together with members of other indigenous communities and volunteers decided to survey the land themselves (7). The surveying was considered an important step in protecting it for Indian people under Brazilian law (8). It stands to set a legal precedent on behalf of all Brazilian Indians (8). Furthermore, the Waujas lawyers sought to challenge the administrative decree that currently prohibits alteration to existing boundaries of indigenous reserves and which denied Indians redress against boundary decisions made without their knowledge and consent (9). The Mapuches The experience of the Mapuches who were considered to be the largest indigenous group in modern Chile, is not far from the experience of the Wauja. According to Sznaiders article, the military government then enacted a law in 1979 that brought about the pision of 90% of the land creating a disharmony between their traditional way of life and the new system of land tenure which also resulted in the disintegration of the communities and emigration (18). This was also the main factor for their pauperization, agricultural marginalization, resulting from the loss of control over large areas of territory, and impaired their capacity to continue raising cattle extensively (19). There have been attempts to integrate the Mapuches into Chiles public life such as their political participation by electing one of their members as deputy of the Chilean parliament (20). During Allendes government there was implementation of agrarian reform laws leading to the restoration of some hectares of Mapuches land (23). The Government then aimed at combining agrarian reform with Mapuche ethnodevelopment and at improving the general standard of living of the Mapuche agrarian population (23). However, there were difficulties arising from this such as restoring the rights of the Mapuches to lands lost during the previous century, devising the right educational policies, providing technical and organizational assistance to the beneficiaries of the law and enacting judicial and administrative reforms to improve relations between Mapuches and Chilean society (24). This law was repealed during the Pinochet period, and the implementation of neoliberal economic policies by a decree that was then enacted, led to a pision of lands in most of the Mapuche communities (24). A decree then was enacted which abolished the protection previously accorded to territories classified as indigenous lands and thus opened the areas to non-Mapuche settlement on a commercial basis such as timber companies exploiting age-old forests of araucaria(25). The free market policies of the military government was said to have resulted in the loss of land and impoverishment for the Mapuches (25). The seriousness of the Mapuche problem and the changes in the political system resulting from the transition to democracy in Chile caused it to resurface as a public issue (27). Hence under the Aylwin administration they tried to address the roots of the problem of the indigenous peoples by reshaping the delicate balance in the 1980 Constitution and opening up the Chilean nation to redefinition (27). Law 19.253 was enacted to protect, support and develop indigenous and set up the National Corporation for Indigenous Development (CONADI) (31). The law constituted a framework for positive discrimination in favor of the indigenous population of Chile (31). But despite the democratization or the return to partial democracy, the practices of dictatorship have not completely disappeared (Marhikewun 212). Chilean governments repressive policy against Mapuche with police raids in several parts of the country (Marhikewun 211). Indigenous law said to be under siege to accommodate multinational corporation and land disputes were then still multiplying (Marhikewun 213). Hence, the problem still continued to persist. Guarani Indians in Bolivia There is a different experience however in Bolivia. According to Hirsch, there is a recognition of ethnic minorities within its boundaries in Bolivia (81). There was said to be an emergence of native organizations which is linked to the presence of non-governmental organizations (82). There are movements that lead to development of organizations having large constituency and receive funding to implement own projects (83). They struggle for rights leading to a process of empowerment and political vindications of native peoples leading to major transformations of the State (83). Bolivia redefined its relations with native peoples by sanctioning new laws that recognize ethnic pluralism of the country and give greater autonomy to native peoples (84). The non-governmental organizations especially in eastern Bolivia have been allowed to implement projects with somewhat little interference from the state leaving an arena for fostering political and social awareness, for training native lead ers, and for the emergence of alternative political groups (84). CIDOB, a pan-Indian confederation that groups the indigenous peoples of eastern Bolivia and the Asamblea del Pueblo Guarani, an intra-ethnic organization composed of only Guarani Indians, constitute a breakthrough in the relations between the Indian population and the State (85). Not only projects aimed at economic development but also ethnic revival and developing both new and traditional and political organizations for self-determination. CIDOB establishes and coordinates activities with popular organizations CIDOB leaders have been skillful in dealing with a variety of officials from anthropologists to World Bank representatives to advance the relationship of Indians with the society (87). Argentine Guarani thus look toward their Bolivian counterparts as model to follow in organizing ethnic lines (81). Observations As can be seen from the experiences of different Indigenous groups, there indeed is a persisting problem of trying to preserve cultural or ethnic identity and the land rights alongside economic development. The State or the government has often than not encountered resistance from Indigenous groups which perceived their policies as a threat not only to their economic survival but to their identity. Although there have been attempts of integrating Indigenous peoples to the society through the enactment of different laws aimed at respecting indigenous peoples rights, the implementation of these laws depended entirely on the current administration hence, there is discontinuity in terms of the policy towards indigenous groups. Law which were enacted, nevertheless fell short of the expectation. There is still a need to reinforce this, and as Marhikewun emphasized, there must be respect for the rule of law to honor agreements signed by the State (Marhikewun 214). The only successful State which has been successful in promoting Indigenous peoples rights is in Bolivia. The non-governmental organizations helped very much in preserving indigenous peoples identity through the implementation of projects and increased access to political power, thus helping advance their cause and recognizing ethnic minorities in the region. The Indian political organizations in Bolivia has indeed led to greater participation of these impoverished and marginalized sectors of the population (Hirsch 2). Indeed the state alone cannot help solve the unending problems of Indigenous Peoples Rights and their marginalization. With other concerns which governments have to deal with, Indigenous peoples right is only one segment of the societys problem which the government has to deal with. The state more often than not, in trying to balance economic development with the preservation of minority groups, have policies leaning towards commercialization. The non-governmental organizations and political organizations are then groups which would constantly remind the government and lobby for the interests of indigenous groups so that economic development maybe achieved without however compromising minorities rights. As for governments which have already made laws aimed at promoting Indigenous peoples rights, the government action should not just stop there. As R. Marhikewun puts it, authorities and political parties must accompany their talk with concrete action and with projects that may be carried out (Marhikewun 212). It should not depend on the current administration but should always be made part of the policy of the government. There should be political will to enforce these laws and the rights to which the Indigenous groups are entitled to. There is still a long way for the problem to be resolved but then if it has been successful in other States to recognize ethnic minorities with the combined role of the non-governmental organizations to advance Indigenous peoples rights then it is possible to achieve a lasting solution. Works Cited Hirsch, S. The Emergence of Political Organizations Among The Guarani Indians of Bolivia and Argentina. Contemporary Indigenous Movements in Latin America. Eds. Languer and Mu-Oz. Wilmington Del, 2003. 81-101. Ireland, E. Neither Warriors nor Victims: The Wauja Peacefully Organize to Defend Their Land. Contemporary Indigenous Movements in Latin America. Eds. Languer and Mu-Oz. Wilmington Del, 2003. 3-15. Marhikewun, R. Indigenous Leaders Speak Out. Contemporary Indigenous Movements in Latin America. Eds. Languer and Mu-Oz. Wilmington Del, 2003. 211-216. Sznaider, M. Ethnodevelopment and Democratic Consolidation in Chile: The Mapuche Question. Contemporary Indigenous Movements in Latin America. Eds. Languer and Mu-Oz. Wilmington Del, 2003. 17-34.

Marketing Assignment Essays

Marketing Assignment Essays Marketing Assignment Essay Marketing Assignment Essay Executive Summary Marketing segmentation is considered as one of the main elements of marketing, and one that is significant and appropriate to the Internet Technology and Glasses industries. Yet, with literature reviews, there are few studies of segmentation evident, and the segmentation of consumers markets for Google Glass is an issue to be addressed. Indeed, this has only becoming relevant lately with changes in the technology environment. This report is presenting the finding of a segmentation study into the market for Google Glass in Australia, the market that is still at a relatively stage in its placement. The study utilize lifestyle group and occupations segmentations, which are often referred to the most significant form of segmentation, and identifies four different market segments. The recommendations for the Google Glass are as follows: A website is a useful tool as it is a tool where consumers can easily access information about the products. For Google Glass, an excellent idea would be to hold a lucky draw or discount for the next purchase of the Google Glass. Virtual store is also convenient for buyers as well. Google Glass should have an online virtual store in order to increase sales. Google Glass should find a way to make the product look different among other products. For instance, Google Glass could sell with an engrave letter beside the glasses. It looks cool and buyers can have the glasses individually. This will not only attract buyers and also consumers feel that getting something extra. To make Google Glass attract the consumers, the display the Google Glass is on the shelf is important. It has to be appealing and able to catch buyers eyes. The color Of the Google Glass must be stand out and customers will look at it. Table of Contents Title Page Executive Summary 1 Table of Contents 2 . 0 Introduction 3 1. Airing 1. 3 scope 3 2. Background Information 3. Literature Reviews 4 3. 1 Segmenting cosmetic procedures markets using lifestyles segmentation by Jennifer Press (2010) 4 3. 2 International Journal of Culture, Tourism and Hospitality Research by Kettle p, Boston S (2009). 5 3. 3 Market segmentation: A Tool for improving Customer Satisfaction and Retention in Insurance Delivery by Fests M Pitchmen 5 4. 0 Segmentation, Targeting and Positioning strategy (STEP).. 64. 2 Targeting 8 4. 3 Positioning 8 . 0 Ranking order 9 6. 0 Target Market One 10 7. Target Market Two 1 0 8. 0 Marketing strategy for Google Glass 1 1 8. 1 Concentrate Marketing 12 9. Positioning 13 9. 1 Positioning Statement 14 10. 0 Conclusion 15 Appendix A 16 References. 16 1. Introduction To understand consumers preference, choice, and buying behavior progress over the time is the Kemp and heart of strategic marketing. Marketers are hardly to satisfy every consumer in a market as it needs pre exists marketers. Through this report, the segmentation, targeting, positioning strategies for the Google Class to potential Google consumers. Also Google Glass is a new product categories entry as well. See appendix A) The main segmentation might used in consumer market which are geographic, demographic, cryptographic and behavioral variables. 1. 2 Aims The objective is provided a marketing strategy framework that ties all this together with a powerful marketing logic. A marketing plan shows how the marketing elements fit together to provide direction and action for growing a business. 1. 3 Scope This report will examine how to promote a new product in the market. In order to promote the product, a company should have a marketing plan which is called Segmentation, Targeting and Positioning plan. (STEP) 2. Background of the product Google Glass is a handy-computer with a head-mounted display (HEM) that is actually developed by Google. Google Glass is an attempt to free data from computers and portable devices like phone and tablets, and place it right in front of your eyes. Basically, Google Glass is considered a camera , display, touched, battery and microphone built into spectacle frame so that consumers can display in individually field of vision, film, take photos, search and online searching. Currently, there are no lenses to fit with the frames; Google is considering joining with sunglass traders. . Literature Review Jennifer Press (2010) According to Jean infer Press focus on lifestyles segmentation which is type of behavioral segmentation and it relies on the assumption that the perceived benefits of a product or service are the main reason that the consumer will choose one product or service over another and that market segments exist because of different lifestyles by the consumer. After the establishment of lifestyles segments, second order segmentation can be set up, whereby the demographic characteristics of the different segments can be analyses. However, the analysis can also involve other related segment bases and does not need to be focused only on demographic characteristics. An analysis containing many methods of segmentation will be the most through, as suggested by Urban and Hauser (2009), and will contribute to a more thorough understanding of how each segment can be targeted. The more information about consumers media consumption and motivations for purchasing can be a direct influence on how to plan a product, how to position it and how to communicate through advertising. Therefore, a main consideration markets must take into account s how to properly segment an emerging market such as that for the new Google Glass. 3. International Journal of Culture, Tourism and Hospitality Research by Kettle P, Boston S (2009) In Tourism industry, market segmentation is implemented broadly. Benefit segmentation is a very influential for lifestyles grouping consumers (Kettle and Turner 1993). It has been developed that because different segments of buyers may need different benefits from using a particular product. Moreover, Haley (2008) stated that the benefits people seek are the basic reason for the existence of true market segments. Indeed, benefit segmentation is shown to predict actions better than geographical and demographical segmentation Haley (2008). 3. 3 Market segmentation: A Tool for improving Customer Satisfaction and Retention in Insurance Delivery by Fests M Pitchmen Market segmentation relates to have similar needs and purchasing behavior of customers into segments, each one can be achieved by different marketing programs. Trying to reconcile the needs of different customers and the concept of limited resources of the company, and allows the product and marketing products to adjust to meet different customer groups (Wind, 1978). Market segmentation theory is grounded from the theory Of economic pricing, which indicates that when the profit- maximizing price discrimination section settings (Frank et al, 1972). According to Kettle (1 994), all industries increasingly embracing target marketing. This is the second mass marketing a natural process, a product of the production and sale of multiple products with different features, style and features all buyers and product differentiation marketing Offer the production of a variety of buyers. The goal of the essence of marketing is tremendous customers in their buying needs and behavior; these companies will be in a better position to serve certain customer base. As a result, in order to attract buyers, financial institutions should identify those areas to serve effectively. This requires a careful analysis of the structure of the industry, as well as the relationship between customer satisfaction and return on investment, as well as to assess the organizations capabilities and resources (Doyle, 1995) 4. Segmentation, Targeting and Positioning strategy (STEP) 4. 1 Segmentation 4. 1. 1 Marketing segmentation involves separating a market into smaller segment of consumers with different behaviors, necessitate, and personality that might require separate marketing strategies and mixes. In segmenting consumer markets, Hudson (2008) pointed out that there are four different categories which are geographic, demographic, cryptographic and behavioral variables. Basis of market segmentation a. Demographical Gender There are men and women have different kind of preferences and interest. A product that men would purchase meant for women and vice a versa. The segmentation of the market as the gender is important in many industries eke footwear, car, and cosmetics. Income There are three categories Of income according Of their monthly income: 1 . High income group 2. Medium income group 3. Low income group Channel, Barberry and Tiffany are target on high level income, and Valley girl, Jay Jay and T met are target on lower income segment. Occupation There would have different needs compare to college student or office workers. B. Cryptographic The lifestyle of individual is one of the basic of segmentation. The individual interest, attitude can help marketers to allocate into small group. C. Geographical The classification of market into different type geographic areas refers to geographical segmentation . Similar strategies cant target at different places. . Behavioral Behavioral segmentation is based on consumers buying behavior on particular product and users indicating the potential buyers or new users. In segmenting the market, Google Glass needs to consider the effectiveness of the segmentation. The requirements of an effective segmentation (Kettle, 2003) are as follows: Measurable the market segment would help Google Glass in the potential market, consumers buying power, and the Google Glass sources allocation. For example: different level of income can be determined whether buyers are able to buy the product. Accessible to be effectively, the segment has to be served wisely. For instance: lifestyles group segment would be target as night lifestyle group who likes to have perfume on. Substantial this segment have to large segment and profitable to serve. A car manufacture designs a car whose height is more than 200 centimeters. Differentiable In order to distinguishable and gives respond differently to different marketing mix elements. Actionable -? to be an effectively program, t must be planned for serving and attracting the segments. For example, for those people who are followers of technology, those people will buy the Google Glass for sure. 4. 2 Targeting 4. 2. Companies are interested in targeting particular buyers segments in advertising as they think it enables to speak potential consumers better, to sell more effectively, and to maximize profitability. The marketing theory describes that businesses profit from targeting specific consumer segments in advertising. However, the excessive targeting can lead to unfavorable results. 4. 3 positioning 4. 3. The objective of positioning is to create a unique and good impression image to public. Baht (2008) A product position is important that defined by consumers on attributes and how the product to be place in consumers minds. (Ferret, 2007) Positioning is developed a specific marketing mix to influence potential consumers overall perception of a brand, product line, or organization in general. Lamb, Hair,Marinade (2004) In a nutshell, the position of a product is very important as it related to consumers perceptions of a product quality relative to the attributes of competitive products. Consumers are always purchase large number of goods every day. In order to avoid persistent re-evaluation of several products, consumers are tending to group or position products in the minds to make a quick decision. Rather than let buyers to position product individually, marketers must try to encourage and shape buyers perceptions of different products. 5. 0 Ranking order Table 1. 1 Market segmentation variables for consumer markets 1 Variable Typical breakdowns Cryptographic epistyles, Value and Attitudes Visible Achievement, Look at me, Something better Social class ABA, B, BC,c Personality Ambitious, Compulsive, Introvert, Extrovert 2 Demographical Age under 15, 44- 52 Female, Male Income under $10000; $10000 $20,000; $20,001 $30,000 Coco patio n Professional, Managers, Sales, Retired, students, administration 3 Region Far North Queensland, South-eastern Queensland, Western New South Wales City Size under 7000; 7000- 10000, 10000-40000 Climate Eastern, Southern, Northern 4 Behavioral Purchase Occasion Regular occasion, special occasion Online Behavior Buying behavior, information sharing Benefit Sought Quality, service, economy Loyalty Status Low, Medium, Strong Table 1. Signed by Connie Seas 6. Target Market One 6. 1 Lifestyle Groupings Joey Winner (2010) notes that the influence of peoples lifestyles on the services and goods and consumers that they bought. In order to increase market segments, marketers are targeting consumers lifestyles. To target on people who have the attitudes like look at me, they will feel proud and they thought they are so special and they can afford to buy luxury good like Google Glass, and even Pad, phone and etc. 7. Target Market -row 7. Occupation According to Kettle (2006) different kind of occupation is easy to target on as instruction workers, medical staffs or repairmen can all have the benefits from Google Glass. For instance, one of the features of the glasses is the camera, the camera will be able to capture the video and send it back to the main office, or simply save it locally. Clients can then see the work performance through the glasses. Apart from that, the police officers can also discover many of the elements in a hand-free display that very useful. The address will show in the glasses if there is an important message or emergency. 8. 0 Marketing strategy for Google Glass 8. 1 Concentrated Marketing In order to apply concentrated marketing (also called niche marketing), Google Glass is decided go after a large share of a few sub-markets according to Australian Bureaus of statistics data (see appendix A). According to Susan Ward in About . Com, A niche market can be defined as a focused, treatable portion of a market. It is also defined that a business is focused on a niche market is addressing a need for a product that is not addressed by ordinary providers, therefore Google Glass decides to target on specific group of people needs. Google Glass will base on a lifestyles group segmentation base n consumer markets as it has concentrated on lifestyles particularly the business class people those who are working at the office and need to have meeting with clients and wanted to have a sense of fashionable to represent company reputation. In additional, Google is also such of well known brand, therefore for those people into trend who is called followers will buy the products. No matter how expensive is it and consumers even do not bother the products features. Private labeling is one the strategy to target on people who is socially aware as for those people who always have to socialism with linens and need to keep updating clients information therefore Google Glass is suitable and convenient for them to have a quick check. According to an article by (Stanley 2005), some of the advantages of a private labeling strategy are as following: Create an opportunity to look exceptional than other products Customers sales increase Increase consumers loyalty Easy to control at pricing As Google Glass has a best feature called navigation and it can speak an address, find the location. Apart from that, Google Glass is a 5-megalith unit capable of recording IPPP video. This is also an extra feature for Google Glass s well. ( engaged 1 SST May 201 3) therefore, the advantages above are suitable for active people or even introvert people. Apart from that, for those people who like to spend money on expensive good, because they will have the feeling called visible achievement. Even though the product is not suitable for them, they still want to buy it. 9. Positioning Google Glass can position based on specific product attributes. The positioning strategies can also based on the needs they fill or the benefits they offer. The positioning strategies for Google Glass are to lower the price ND position Google Glass for certain classes of users. In order to gain competitive advantage, the image differentiation can be an advantage for Google Glass as Google is a famous brand if compare to VIXEN MI 00. If come to a similar product, buyers would take this consideration into account. Even though those positioning method that are suitable for Google Glass, however, there is also competitor in the market which is called VIZIER M 100, a product is similar to Google Glass. In addition, Google Glass also can advertise on television that let people know that product. As a result, everyone might insider to buy the product and consumers will tell other friends about the product as well. There is always a product life cycle for a product, Google Glass is not exceptional. Once the Google Glass launch into the market, it will go through four different stages of a product life cycle which is introduction, growth, maturity and decline. (See appendix A) 9. 1 Positioning Statement High Price I pad Google Glass GAPS Navigator Smartness poor Quality Good Quality Low Price Table 2. 1 created by Connie Seas 10. Conclusion In a nutshell, based on the case study and other journals, in order to have a successful developed of a new product into a market segment needs to give the product its own identity in the market. Therefore, first segmentation of the market has to be made, then chose the target segment and finally developing positioning strategy of the product. Referring to Google Glass, its segmentation needs to be covered in several different criteria. The consumers of the Google Glass are lifestyle group and occupations who are constructors or police workers and also for those buyers who are follow technology trend that was looking something better that would buy the reduce. However, some critical changes are going in the future due to the similar products release in the future as well. Therefore, the recommendations for Google Glass to increase the sales and keep the customers in the market are as follows: In order to increase the Google Glass sales, the ups is one Of the ways and also maybe the best way to help Google Glass to sell the product effectively, and it was first developed by EX McCarthy in 1960. The ups are: Product Google Glass might be able to do online marketing for online buyers and for those people are always stay home. It is such easily for online users and this will increase the sales. Price One of the items of price setting which is called discount. Discounts are usually given when customers would pay off at once. Therefore, this payment method would be suitable for Google Glass. Promotion Words of mouth is one of the way to promote Google Glass, consumers will spread the news to other buyers if the product is good. Therefore, Google Glass try to avoid advertise the product on television.

Impotance of career planning Essay Example | Topics and Well Written Essays - 750 words

Impotance of career planning - Essay Example As a function of such differing aspects of personal well being and growth, this brief analysis will consider a few of the reasons why career planning is essential to maximizing success and satisfaction in life. In order to accomplish such an analysis and/or investigation, this author will integrate with career planning based upon the following determinants: the necessity of performing career planning in order to define and differentiate what actions must be accomplished in order to direct ones path towards the ultimate goal as well as the necessity of career planning in order to maximize satisfaction. Firstly, the reader can and should integrate with an understanding of the fact that it is necessary in order for the individual to make something of a road map of future actions that must be completed in order to realize the goals they have set for themselves. One can easily take a quick glance around their local academic institution and quickly realize that a very large majority of the students within the system have not a clue or the foggiest notion with regards to how they will accomplish the goals after university. As a function of this, creating a set of metrics and milestones that will help define and guide the shareholder in the correct direction is a requirement to proper career planning (Babik 7). This is not to say that career planning is something of a concrete science that cannot be bent or changed as time goes on. Rather, it is the understanding of this author that unexpected eventualities will shift the way in which the shareholder expects to accomplish the goals that he/she has set; however, having a plan and being able to change that plan is of vital importance due to the fact that without it there is little hope that much in the way of proactive planning or thinking will be accomplished. An aspect of career planning that is often ignored is the fact that proper career planning can easily help an individual to realizes a far greater degree of satis faction than they would had they not engaged in any level of planning (Chen & Fulmer 15). This strikes at the very root of what proper career planning can effect due to the fact that this is the connection between hopes, dreams and realities. Without a clear idea in mind of the aspects of one’s career that can bring the highest level of success and personal satisfaction, the individual oftentimes finds themselves in situations that hardly resemble what they had previously imagined (Magnuson & Starr 99). This is not to say that without proper career planning the individual will necessarily find themselves in a miserable career with little to no satisfaction in the work that they are performing; rather, it merely helps to underscore the fact that without career planning the likelihood that satisfaction will be evidenced in one’s work environment is necessarily reduced (Greenhaus 4). As a function of these determinants that have been listed in this brief analysis, the rea der can come to the understanding that proper career planning is an integral component of helping to maximize personal satisfaction and success. By creating a definitive road map for how key

Violent Crimes And Major Thefts Case Study Example | Topics and Well Written Essays - 1000 words

Violent Crimes And Major Thefts - Case Study Example Other than the national street gangs, there are other local street gangs found in the rural, suburban and urban areas. Such local gangs pose an increasing threat to the locals as they are responsible for transporting and distribution of drugs in specific areas. In order to gain respect from their rivals, local street gangs imitate the more powerful national gangs which is one cause of street gang fights that keep recurring. Notably, such gangs continue to pose domestic threats to all their neighborhoods. Therefore, there is a probability that these gangs will increase their illegal operations to the US from their international suppliers. Similarly, it is probable that such gangs will increase their relationships with the international criminal organizations and drug trafficking organizations as a way of obtaining access to the global market for illegal businesses. This paper outlines why street gangs are dangerous sections in any society and therefore, state, federal and local govern ment should not hesitate in curbing them. As a result of the increase in the number of street gangs, the Federal Bureau of Investigations continues to play a major role in combating violent crimes and thefts in all cities and towns in US. The FBI works in conjunction with other agents such as the state and local partners, who are involved in the investigation as well as a joint task force. This ensures that the fight against gangs is made possible since one organ cannot fight the crimes by itself (Curry, Ball, & Fox, 2014). Other than investigations, these anti-gang groups look at the bigger picture through analyzing trends and threats from the criminal groups and sharing that intelligence with all their partners. Such strategies enable the involved officer to recognize as well as understand the exact assignment they have to complete or are ongoing. The spread of street gangs has been attributed to lack of sharing information by the officers in charge or poor communication by the

Alcohol and Drug Abuse Essay Example for Free

Alcohol and Drug Abuse Essay Hello fellow classmates, today I’m going to inform you on Alcohol and Drug Abuse. Alcohol abuse is due to many factors, including how you were raised, your social environment and your emotional health. American Indians and Native Alaskans are more likely to develop alcohol abuse, also people who have a family history of alcoholism or heavy drinkers are more likely to develop some sort of drinking problem. People who suffer from mental health problems such as anxiety, depression or bipolar disorder are at risk because alcohol may have been used to self-medicate Alcohol abuse effects society in many ways including more people getting divorced, domestic violence problems, unemployment and even living in poverty, also if you have children they are effected the most as they are sensitive and are most likely to suffer from long-lasting emotional trauma because a parent or caretaker is an alcohol abuser Many people experiment with drugs for different reasons. Many people try drugs for the first time because they are curious; think they’re going to have a good time, because everyone around them is doing it including friends, others do it to enhance athletic performance or to ease other problems such as stress, anxiety or depression. Some may think using drugs automatically leads to abuse but it depends on the individual. Drug Abuse isn’t about how much you take or how frequently you take it, it’s about the consequences from taking the drug, if it’s causing problems at home, school, work or even relationships, it’s possible you have a drug abuse problem. Drug abuse affects society in many different ways such as, neglecting your responsibilities at school, work or home, causing problems in your relationships such as fights with your partner, family member or friends We need to change the way Alcohol and Drug abuse affects not only society but the abusers, because it is unfaithful to God’s teachings as he never wanted us to abuse anything in anyway shape or form. God’s love for everyone is so strong and powerful that he doesn’t want you to get hurt because you feel the need to abuse Alcohol and especially Drugs The solution to these problems is depending on there condition. Most abusers can control there use therefore and easy solution for them is moderation, for example setting limits and using there will power, but if that doesn’t work they need to obtain counselling, which will help them with different strategies in coping with all there emotions, but if someone is a social drinker because they have a low self-esteem, they can get psychological help to feel better about themselves so they don’t have to drink So we need to spread the word of god to start decreasing the number of people who abuse drugs and alcohol

Free College Essays - Influence of War in Knowles Separate Peace :: Separate Peace Essays

Influence of War as Shown in A Separate Peace Historical events can play an important role in a person’s life. In A Separate Peace, the whole atmosphere at the Devon School changed as World War II progressed. The boys either eagerly awaited draft, enlisted in the area of war they wanted, or did not want to go at all. The students at the school created new activities for enjoyment since the customary past times could not be played due to a lack of materials. When a friend â€Å"returns† from the war, the boys at Devon got a real sense of what the war was like. The boys learned that going to war was not all fun and games like they had anticipated. The influence World War II had on the characters in A Separate Peace and life at the Devon School, was clearly depicted through their actions and activities. The beginning of the novel allows the reader to get a feel of what the Devon School was like during that time period. Students of â€Å"war age† were constantly leaving Devon to go to the war, either by choice or by draft. Whether kids wanted to go or not, the anticipation was always present. As winter approached the Devon school, so was the encroaching shadow of the war. The boys were called out to help shovel free a troop train trapped by snow-blocked tracks. The experience "brings the war home" for all of them, and they realized they would have to face a crucial decision very soon. Maturity leaps upon them, whether they're ready for it or not, at the tender age of seventeen. The excitement of the war had gotten to everybody at the school, including the staff, and made it a chaotic place. The boys were able to get away with disobeying the rules. Many students cut class, and left school grounds often and were not penalized. When Leper â€Å"returned† from the war the boys realized that participating in the war wasn’t all fun and games, and that a lot of bad things happened. When Leper told Gene how he had been discharged on charges of insanity, Gene blew up at Leper. Gene had thought the war was a good place, and the notion of a Section Eight Discharge was not what he wanted to hear. It completely ruined Gene’s thoughts and his hopes.

Fundamentals of Management Essay

1) One of Zappos’ key features is free returns on shoes that don’t fit. Answer: TRUE Explanation: An online shoe store needs to be allow customers to â€Å"try on† shoes. Zappos does this with free returns and no questions asked. Diff: 1 Page Ref: 29 Objective: 2.1 2) One element of Zappos’ success is that it has limited selection, focusing on quality rather than a great number of different brands and styles. Answer: FALSE Explanation: Zappos has an enormous selection. Selection is one of the advantages it has over conventional shoe stores. Diff: 2 Page Ref: 29 Objective: 2.1 3) One of Zappos’ goals is to deliver WOW to its customers. Answer: TRUE Explanation: Delivering WOW is one of Zappos’ ten corporate values. Diff: 2 Page Ref: 29 Objective: 2.1 4) A major cause of the shutdown of a BMW assembly plant in South Carolina in 2010 was a bank crisis in Iceland. Answer: FALSE Explanation: A volcanic eruption in Iceland was the cause of the shutdown, preventing deliveries to the plant. Diff: 2 Page Ref: 30 AACSB: Dynamics of the global economy Objective: 2.1 Learning Outcome: Identify the fundamental concepts and issues of international business and management 5) The external environment of an organization includes factors and forces that can affect how the organization operates. Answer: TRUE Explanation: The external environment includes any outside agent that can influence the performance of the organization. Diff: 2 Page Ref: 30 AACSB: Multicultural and diversity understanding Objective: 2.1 Learning Outcome: Describe the components of the management environment 6)  The components of an organization’s external environment include a technological component and a political component. Answer: TRUE Explanation: The technological component may include such things as new software, while the political component may include office holders who directly affect a company’s business. Diff: 2 Page Ref: 30 AACSB: Analytic skills Objective: 2.1 Learning Outcome: Describe the components of the management environment 7) The sociocultural component of the external environment of an organization includes trends and traditions, but not basic attitudes and values. Answer: FALSE Explanation: The sociocultural component of the external environment includes all beliefs and values as well as attitudes and behavioral patterns. Diff: 1 Page Ref: 30 Objective: 2.1 Learning Outcome: Describe the components of the management environment 8) The overall trend toward globalization is part of the political component of an organization’s external environment. Answer: FALSE Explanation: Globalization is part of the global component of an organization’s external environment. Diff: 2 Page Ref: 31 AACSB: Dynamics of the global economy Objective: 2.1 Learning Outcome: Identify the fundamental concepts and issues of international business and management 9) High interest rates have been identified as a major cause of the economic meltdown that began in 2008. Answer: FALSE Explanation: Low interest rates, rather than high interest rates, have been named as a cause of economic problems. Diff: 2 Page Ref: 31 AACSB: Dynamics of the global economy Objective: 2.1 Learning Outcome: Identify the fundamental concepts and issues of international business and management 10) Prior to the recession that began in 2008, many businesses became highly leveraged, which is another term for a company with a high debt-to-assets ratio. Answer: TRUE Explanation: With  cheap credit, companies tended to take on too much debt.

Should Murders Be Executed - Free Essay Example

Sample details Pages: 1 Words: 249 Downloads: 7 Date added: 2017/09/17 Category Analytics Essay Type Analytical essay Did you like this example? Capital punishment is often the subject of controversy and it is certainly a tough topic. I oppose the death penalty in general, but i dont think personally that people who support death penalty are totally wrong because we have to consider first the background culture from where were originally. The European countries for example, have recognised the human rights in 2000 and the majority of European people thought that death penalty is wrong. In my case i been also influenced by religion matters, but as i said i oppose the death penalty and i’d rather not live in a country where the government feels empowered to kill people. In my opinion, the death penalty is about serving justice and not about deterrence, it is not about saving future lives. Lets take the USA for example, is not been demonstrated that the death penalty has stopped murders, and like USA so the others countries like China and Iran have still highs numbers of murdering. Another reason to oppose t he death penalty is because it is not an equal instrument of judgement. In short, if you are wealthy you will not get the death penalty, but if you are poor (and often, a minority), your chances are much higher. I can finally say that murders should not be executed because i think that death penalty does not deter criminals more than life imprisonment, and it just encourages a culture of violence in our society, life must be respected in any case. Don’t waste time! Our writers will create an original "Should Murders Be Executed?" essay for you Create order